What is ChatGPT and Why should you should be on it now
ChatGTP is a model designed by OpenAI that has state-of-the-art natural language processing (NLP) capabilities.
Turbocharge your digital campaigns with negative keywords
Negative keywords don’t win you clicks, but they do filter irrelevant traffic. It’s a potent tool if it’s used intelligently. Learn more!
Best Online Free courses for Facebook Ads 2022
In your quest for digital supremacy, you will try out a few things, and if you have tried out Google, the chances are you are also trying out Facebook in the same vein. But somehow, I believe that FB gets a stepmotherly treatment from marketers because a large portion of a typical PPC budget is still skewed towards Google. But that does mean you could rule out FB.
The Art and Science of Keyword Analysis
Keywords may look innocuous, but they are a treasure trove of information. They tell you about buyer intent and where they are on the purchase curve,
Inside Sales Strategies That Work in 2022
This article outlines the growth of Inside Sales teams and explores why is it important to nurture this unit alongside traditional sales.
What is Programmatic Buying? A 2021 guide
Programmatic advertising happens in real-time, primarily driven by state-of-the-art algorithms to allow advertisers to bid for the right to place an ad on a web page.
Essential WordPress Plugins and Websites you can’t live without
Developing a WordPress website is a daunting task. Here are a few time-savers that you could benefit from.
GDPR strategy template and FAQs
The General Data Protection Regulation (“GDPR”) is a legal framework that requires businesses/corporations to protect the personal data and privacy of European Union (EU) citizens for transactions that occur within EU member states.
How to easily set up your first Google Display AD Campaign
Display campaigns are a great way to show can your brand and product. Unlike search, display campaigns give you an option to showcase your brand or your product.
First and Third Party Cookies – Who’s going to stay?
Cookies are increasingly getting sophisticated. It can be used to gather data about the sites you visit and the time you spend on them, what you left behind in that shopping cart, and much more.